| At present, the phenomenon of duplication of campus environment and facility is ubiquitous in universities, while the characteristics, spirit and culture of universities cannot be fully shown which would be not good for the development of universities. Based on product semantics theory, the influence factors of campus environment and facility semantics of university were summarized combing the campus environment of university, moreover, the expressive methods of campus environment and facility semantics were concluded from the perspective of metaphor. During the process of research, the theory and methods proposed by the authors were tested and complemented taking the design of campus environment and facility of Shijiazhuang Tiedao University as an example and the application value of production semantics in embodying the spiritual function and culture connotation of the campus environment and facility of university was specified. |